The Hart4Winterswijk campaign was founded in 2016 by a local man named Johan Esendam. Mr. Esendam suffered a cardiac arrest in November 2015 and was rescued by a fellow civilian with the use of an AED. This prompted him to take action and form the group consisting of a board of five members, all of whom are citizens of Winterswijk.
“After my own experience, I started Hart4Winterswijk with a team of people. In November 2016, the foundation was established and we have already realised six AEDs. Thanks to sponsorship contributions like Kingspan Insulation’s, we can make our goals come true,” said Mr Esendam.
Ilse Smit, a member of Kingspan Insulation’s marketing team, said she knew straight away that this was a cause that Kingspan Insulation could get behind 100%. “The sponsor request of Hart4Winterswijk came in recently and the need for sufficient AEDs in Winterswijk was soon clear. Having an AED within your reach can save lives,” she said.